Enel: Energy Bar

Source: Enel

• Goal: to Educate customers on energy saving, sustainability, and consumption awareness.
• Location: a selection of Enel Stores (SE) across the national territory with adequate capacity and representative in terms of geographic distribution and user base.
• Frequency: 1 event per week (on Tuesdays) per store, with a specific theme
• Target Audience: families, small business owners, students, local associations. Events require prior registration or are open until the maximum number of participants is reached (depending on venue capacity).
• Format: educational talks, practical demonstrations, involvement of experts and local influencers, activities for schools.
• Key metrics to measure success: Number of people, returning customers etc.